53/2 – Marketing

The marketing aspect of the relationship between perceived quality of higher education services and student loyalty

Marketing Aspect of the Relationship Between Percipped Quality of Higher Education Service and Students’ Loyalty

Nedeljka Elez,

Perica Macura

Date: 13.07.2022.

DOI: UDK: 658.6:378

Aggressiveness of telemarketing

Aggressiveness of Telemarketing

Miloš Lončar,

Sanja Džever,

Sonja Vučenović

Date: 06.09.2022.

DOI: UDK: 621.391:658.8

A social microfranchise in the service of the community: The „solution” is the JIBU model

Social Microfranchise Serving the Community: JIBU Model is a “Solution”

Milica Stanković,

Suzana Stefanović

Date: 08.09.2022.

DOI: UDK: 005.961:005.914.3]:364

The relative significance of neuromarketing in supporting users of banking services

Relative Importance of Neuromarketing in Support of Banking Service Users

Aleksandar Šević,

Ivana Radojević,

Milica Slijepčević,

Nevenka Popović Šević

Date: 08.08.2022.

DOI: UDK: 658.8:159.9]:336.71

Global Pandemic and Digital Marketing: Trends and Perspectives

Ivana Domazet,

Milena Lazić,

Valentina Vukmirović

Date: 27.06.2022.

DOI: UDK: 004.738.5:658.8]:616.98

Marketing Volume 53,
Issue 2

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Archive

Marketing issue 57/1

Marketing No. 56/4

Marketing No. 56/3

Marketing No. 56/2

Marketing No. 56/1

Marketing No. 55/4

Marketing No. 55/3

Marketing No. 55/2

Marketing No. 55/1

Marketing No. 54/4

Marketing No. 54/3

Marketing No. 54/2

Marketing Volume 53,Issue 2

The marketing aspect of the relationship between perceived quality of higher education services and student loyalty

Marketing Aspect of the Relationship Between Percipped Quality of Higher Education Service and Students’ Loyalty

Aggressiveness of telemarketing

Aggressiveness of Telemarketing

A social microfranchise in the service of the community: The „solution” is the JIBU model

Social Microfranchise Serving the Community: JIBU Model is a “Solution”

The relative significance of neuromarketing in supporting users of banking services

Relative Importance of Neuromarketing in Support of Banking Service Users

Global Pandemic and Digital Marketing: Trends and Perspectives

Global Pandemic and Digital Marketing: Trends and Perspectives

Browse the issue:

Archive

Marketing issue 57/1

Marketing No. 56/4

Marketing No. 56/3

Marketing No. 56/2

Marketing No. 56/1

Marketing No. 55/4

Marketing No. 55/3

Marketing No. 55/2

Marketing No. 55/1

Marketing No. 54/4

Marketing No. 54/3

Marketing No. 54/2

Marketing Volume 53,
Issue 2