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  • About the Journal
    • Focus and thematic areas
    • Editorial Board
    • Open access policy
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    • Privacy Statement
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51/1

Marketing Volume 51,
Issue 1

2020

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Logistical aspects of home delivery: the case of Amazon

Logistics Aspects of Goods Home Delivery: The Case of Amazon Company

Nikola Milošević,

Slobodan Aćimović,

Veljko Mijušković

Date: .

DOI: UDK: 658.7

Key factors in the choice of a hotel by business travellers

Key Factors for Business Travellers‘ Hotel Choice

Aleksandar Đorđević,

Bojan Zečević

Date: .

DOI: UDK: 338.488.2:640.412

Consumer attitudes towards the use of pellets in terms of energy efficiency

Consumer Attitides Towards the Use of Pellets in Function of Energetic Efficiency

Dragana Nikolić Ristić,

Nenad Djokic

Date: .

DOI: UDK: 366.1

Changing the form of digital marketing communication

Considering Modern Trends in Digital Marketing

Ivana Radojević,

Milica Slijepčević,

Nenad Perić

Date: .

DOI: UDK: 658.8:004

Digital marketing communications in the function of creating a competitive advantage in the market

Digital Marketing Communications in the Function of Creating Competitive Advantages in the Market

Milena Cvjetković,

Milovan Cvjetković,

Saša Stepanov,

Zoran Jovanović

Date: .

DOI: UDK: 658.8:004

Key factors of enterprise competitiveness by consumer profiles in the Republic of Serbia

Key Factors of Enterprise Competitiveness by Consumer Profiles in the Republic of Serbia

Tanja Milić

Date: .

DOI: UDK: 005.21

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Archive

  • Marketing issue 57/1

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  • Marketing No. 56/4

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  • Marketing No. 56/3

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Complete archive

PUBLISHER:

Serbian Marketing Association SeMA
[Srpsko udruženje za marketing SeMA]
marketing@sema.rs
www.sema.rs

CO-PUBLISHER:

University of Belgrade - Faculty of Economics
[Univerzitet u Beogradu - Ekonomski fakultet]
Kamnička 6, 11000 Belgrade
www.ekof.bg.ac.rs