Strategijsko upravljanje portfolijom inovacija
Strategic Innovation Portfolio Management
Apstrakt
U ekonomiji zasnovanoj na znanju strategijsko upravljanje portfolijom inovacija postaje sve više kritični faktor uspeha preduzeća. Kreiranje vrednosti za sve učesnike u lancu je uspešnije ukoliko se zasniva na efikasnoj alokaciji resursa i unapređenju performansi vezanih za inovacije. Brojna istraživanja pokazuju da su bolje pozicionirane kompanije koje svoju konkurentnost zasnivaju na efikasnom razvijanju i eksploataciji inovacija. U procesu odlučivanja menadžment preduzeća je pred stalnim izazovom kako što efikasnije alocirati resurse i sposobnosti, kako u kratkom tako i u dugom roku. U radu su prikazani preliminarni rezultati realizovanog empirijskog istraživanja koje se odnosi na strategijsko upravljanje portfolijom inovacija u deset izabranih preduzeća u Srbiji. Strukturu rada čine sledeći delovi: teorijski okvir, objašnjenje svrhe i metodologije istraživanja, diskusija rezultata i zaključna razmatranja, uključujući ograničenja i smernice za buduća istraživanja.
Abstract
In knowledge-based economy, strategic innovation portfolio management becomes more and more important and critical factor of enterprise’s success. Value creation for all the participants in value chain is more successful if it is based on efficient resource allocation and improvement of innovation performances. Numerous researches have shown that companies with best position on the market found their competitiveness on efficient development and exploitation of innovations. In decision making process, enterprise’s management is constantly faced with challenge to allocate resources and capabilities as efficiently as possible, in both short and long term. In this paper authors present preliminary results of realized empirical research related to strategic innovation portfolio management in ten chosen enterprises in Serbia. The structure of the paper includes the following parts: theoretical background, explanation of research purpose and methodology, discussion of the results and concluding remarks, including limitations and directions for further research.
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