50/1

Marketing Volume 50,
Issue 1

2019. godina

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Osobine ličnosti i kupovne vrednosne dimenzije kod tradicionalnih i kupaca koji kupuju putem interneta

Personal Traits and Purchasing Values of Traditional Buyers and Online Shoppers

Aleksandra Gajić,

Jelena Matanović

Datum: .

DOI: UDK: 004.738.5:659.113.25

Uticaj inovacija na uslužnu orijentaciju zaposlenih u hotelijerstvu

Impact of Innovations on Service Orientation of Employees in The Hotel Management

Aleksandra Dragin,

Ivana Blešić,

Jelena Tepavčević,

Milan Ivkov,

Milena Stanić

Datum: .

DOI: UDK: 005.591.6:338.486.3:640.412

Implementiranje koncepta održivog maketinga kao uslov opstanka kompanija na globalnom tržištu

Implementation of Sustainable Marketing Concept in a Company as a Prerequisite to Survive on Global Market

Goran Milovanović,

Nebojša Petković

Datum: .

DOI: UDK: 005.5:658.8

Globalne promene konkurentskih odnosa u auto industriji

Global Reshaping of Competitive Relationships in Auto Industry

Dušan Marković,

Slobodan Aćimović,

Veljko Mijušković

Datum: .

DOI: UDK: 339.137.2:629.33

Determinante razvoja tržišta organske hrane u zemljama Zapadnog Balkana

Determinants of Organic Market Development in the Western Balkans

Semir Vehapi

Datum: .

DOI: UDK 338.439.5:631.147 (497-15)

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