{"id":70,"date":"2025-08-05T16:40:34","date_gmt":"2025-08-05T16:40:34","guid":{"rendered":"https:\/\/marketing.sema.rs\/?page_id=70"},"modified":"2026-01-15T01:35:34","modified_gmt":"2026-01-15T00:35:34","slug":"odgovornosti","status":"publish","type":"page","link":"https:\/\/marketing.sema.rs\/en\/odgovornosti\/","title":{"rendered":"Responsibilities"},"content":{"rendered":"

To prevent the misuse of publishing papers, the Marketing emphasizes the key responsibilities of autora, uredni\u0161tva i recenzenata.<\/strong><\/p>\n\n\n\n

Authors <\/strong>guarantee that the paper represents their original contribution, has not been published previously, and is not under consideration for publication elsewhere. Simultaneous submission of the same paper to multiple journals constitutes a violation of ethical standards, which excludes it from further consideration for publication in the Marketing. A paper that has already been published elsewhere cannot be republished in the Marketing. In exceptional cases, the Marketing may publish an enhanced and expanded version of a previously published study, provided that this is clearly stated in a footnote.<\/p>\n\n\n\n

Authors bear full responsibility for the entire content of the paper. The paper must not contain unfounded or unlawful claims, nor should it violate the rights of others. When submitting a manuscript to Marketing, authors are required to provide accurate information about their affiliations. Authors must also mention the title and project code of the research project under which the paper was produced, as well as the full name of the funding institution. Supporting and sponsoring institutions must be clearly stated in a separate declaration listed at the end of the paper, prior to references list. If the paper has been presented at a conference under the same or a similar title as a verbal presentation, details about this should be included in the same section. Only the persons who have significantly contributed to the content of the manuscript may be listed as authors.<\/p>\n\n\n\n

By submitting the manuscript, authors commit to adhering to the editorial policy of the Marketing. Authors are also required to sign and submit an Izjavu autora o originalnosti rada. <\/a>Objavljivanjem teksta autorska prava prelaze na izdava\u010da.<\/p>\n\n\n\n

The Editorial Board <\/strong>of the journal makes the final decision regarding which papers will be published. Decisions are made solely based on the merit of the papers and must be free from racial, gender, religious, ethnic, or political bias. In making publication decisions, the editorial board adheres to the editorial policy while considering legal regulations concerning defamation, copyright infringement, and plagiarism.<\/p>\n\n\n\n

Members of the Editorial Board, including the Editor-in-Chief, must not have any conflicts of interest regarding the papers they review. Members who are believed to be in a potential conflict of interest do not participate in the decision-making process for that particular paper. The Editor-in-Chief is expected to objectively evaluate the quality of submitted papers, without discrimination against the authors in any way.<\/p>\n\n\n\n

Reviewers <\/strong>are required to provide the editor with an assessment of the scientific or professional value of the manuscript within the specified deadlines. Reviewers must pay particular attention to the actual contribution and originality of the paper. The review must be entirely objective. The reviewers' judgment should be clear and supported by arguments. Reviewers must not have any conflicts of interest related to the authors, their research, or the funding source of the study they are reviewing.<\/p>\n\n\n\n

Reviewers should alert the Editor-in-Chief if they have reasonable suspicion or knowledge of possible violations of ethical standards by the authors of the manuscript. They should also identify relevant sources that have not been considered in the manuscript. They may recommend citing certain references but should not demand the citation of papers published in the Marketing or their papers without justification. Reviewers are expected to enhance the quality of the manuscript with their suggestions. If they believe the manuscript merits publication with revisions, they are required to specify how this can be achieved.<\/p>","protected":false},"excerpt":{"rendered":"

U cilju spre\u010davanja zloupotrebe publikovanja radova, \u010dasopis Marketing isti\u010de klju\u010dne odgovornosti autora, uredni\u0161tva i recenzenata. Autori garantuju da rukopis predstavlja njihov originalan doprinos, da nije objavljen ranije i da se ne razmatra za objavljivanje na drugom mestu. Istovremeno predavanje istog rukopisa u vi\u0161e \u010dasopisa predstavlja kr\u0161enje eti\u010dkih standarda, \u0161to ga isklju\u010duje iz daljeg razmatranja za […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/unutrasnje-strane-template.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-70","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/pages\/70","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/comments?post=70"}],"version-history":[{"count":0,"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/pages\/70\/revisions"}],"wp:attachment":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/media?parent=70"}],"curies":[{"name":"Wordpress","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}