{"id":1222,"date":"2026-02-03T16:32:42","date_gmt":"2026-02-03T15:32:42","guid":{"rendered":"https:\/\/marketing.sema.rs\/?post_type=clanci&p=1222"},"modified":"2026-02-03T16:32:42","modified_gmt":"2026-02-03T15:32:42","slug":"uloga-marketinske-metrike-u-strateskom-upravljanju-markom","status":"publish","type":"clanci","link":"https:\/\/marketing.sema.rs\/en\/clanci\/uloga-marketinske-metrike-u-strateskom-upravljanju-markom\/","title":{"rendered":"Uloga marketin\u0161ke metrike u strate\u0161kom upravljanju markom"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":true},"years":[2182],"keywords":[2233,2231,2234,2232],"english_keywords":[2240,2242,2239,2241],"authors":[2226],"class_list":["post-1222","clanci","type-clanci","status-publish","hentry","years-2182","keywords-finansijska-metrika","keywords-marketinska-metrika","keywords-optimizacija-marketinskih-investicija","keywords-vrednost-marke","english_keywords-brand-value","english_keywords-financial-metrics","english_keywords-marketing-metrics","english_keywords-optimisation-of-marketing-investment","authors-tatjana-mamula"],"acf":[],"_links":{"self":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/clanci\/1222","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/clanci"}],"about":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/types\/clanci"}],"wp:attachment":[{"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/media?parent=1222"}],"wp:term":[{"taxonomy":"years","embeddable":true,"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/years?post=1222"},{"taxonomy":"keywords","embeddable":true,"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/keywords?post=1222"},{"taxonomy":"english_keywords","embeddable":true,"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/english_keywords?post=1222"},{"taxonomy":"authors","embeddable":true,"href":"https:\/\/marketing.sema.rs\/en\/wp-json\/wp\/v2\/authors?post=1222"}],"curies":[{"name":"Wordpress","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}